by NickScull
Mon May 28, 2007 3:56 pm
Guys
With this year's Tour starting in London on 7th July there should be lots of great publicity for our sport.
We are running a 7.9km time trial on Friday 13th July to recreate the prologue event. This will be in place of our normal Thursday evening TT and will be open to all riders, not just club members, under the CTT "Come and Try It" banner.
We need to advertise this vigorously. It is an ideal chance to get people out to experience competitive cycling, and hopefully there will be many riders there who are putting a number on their backs for the first time.
We also need to make sure that it is run professionally and creates the best impression of the sport and of the Clifton CC.
I am organising the event, but will need plenty of help. I see the main areas as
1 Pre-race publicity.
We need to get the Press involved. We need to get riders along. We need the wider community to know what is going on and to support it - spectators to a TT?
2 At the start
There will (hopefully) be lots of newcomers. They need to be made to feel welcomed and supported. Perhaps we could run off a few bullet points on a sheet covering how to sign on, where to pin the number, warming up, arriving at the start line in time, being pushed off, etc. This could go online asap and be there to hand out on the night. A few club members milling around and looking to help might be appreciated.
3 The race itself
Course prep - sweeping corners, putting out signs, marking the start and finish lines - timekeeping, marshalling.
4 At the finish
Results up asap, pref on a board for all to see. Membership application forms to hand out, flyers for the club and its other activities, promote the website as a source of info, lots of encouraging words about taking the next step.
5 Post race publicity
Let's tell everyone how great it was. A write up for the website, photos, Press article.
Even if you are less optimistic than me about the numbers that might turn out, my view is that we should treat it like we are on show and give the best account of ourselves and our sport as we can. Just think how bad we would feel if we had just say 6 new riders but one of them missed his/her start time, couldn't find the result on the night or got overlooked and came away thinking we were not interested in them.
So please post your thoughts, suggestions and offers of help. And in the meanitime let's all please get talking about the event with every rider we meet.
Thanks
With this year's Tour starting in London on 7th July there should be lots of great publicity for our sport.
We are running a 7.9km time trial on Friday 13th July to recreate the prologue event. This will be in place of our normal Thursday evening TT and will be open to all riders, not just club members, under the CTT "Come and Try It" banner.
We need to advertise this vigorously. It is an ideal chance to get people out to experience competitive cycling, and hopefully there will be many riders there who are putting a number on their backs for the first time.
We also need to make sure that it is run professionally and creates the best impression of the sport and of the Clifton CC.
I am organising the event, but will need plenty of help. I see the main areas as
1 Pre-race publicity.
We need to get the Press involved. We need to get riders along. We need the wider community to know what is going on and to support it - spectators to a TT?
2 At the start
There will (hopefully) be lots of newcomers. They need to be made to feel welcomed and supported. Perhaps we could run off a few bullet points on a sheet covering how to sign on, where to pin the number, warming up, arriving at the start line in time, being pushed off, etc. This could go online asap and be there to hand out on the night. A few club members milling around and looking to help might be appreciated.
3 The race itself
Course prep - sweeping corners, putting out signs, marking the start and finish lines - timekeeping, marshalling.
4 At the finish
Results up asap, pref on a board for all to see. Membership application forms to hand out, flyers for the club and its other activities, promote the website as a source of info, lots of encouraging words about taking the next step.
5 Post race publicity
Let's tell everyone how great it was. A write up for the website, photos, Press article.
Even if you are less optimistic than me about the numbers that might turn out, my view is that we should treat it like we are on show and give the best account of ourselves and our sport as we can. Just think how bad we would feel if we had just say 6 new riders but one of them missed his/her start time, couldn't find the result on the night or got overlooked and came away thinking we were not interested in them.
So please post your thoughts, suggestions and offers of help. And in the meanitime let's all please get talking about the event with every rider we meet.
Thanks